Bellway Homes (NL) Ltd.
Fulham | London
42 apartments and 2,700 sq ft street front retail space
Chelsea Reach is the redevelopment of the Mecca Bingo Hall site in Fulham to provide 42 residential apartments, 2,700 sq ft street front retail and a basement car park.
The façade of this building comprises a rain screen hung coloured terracotta tiled cladding set to subtle curves and recesses to create a bold design in this otherwise traditional street scene of London stock brick and shop-fronts.
Set in an affluent area of south-west London, the apartments & penthouses are finished to a high specification and bespoke design to achieve high value sales.
The development was a complex infill to achieve maximum height & density in the enclosed site.